Unit description      Brief

Code: IND351
Title: Communication & the Community
Dept:

Design

Level: 1
Semester: 2
Credits: 24
Pre-requisites: None
Co-requisites: None
Co-ordinator: Mark Terry

Unit Description
The unit provides the student with the opportunity to explore and utilize a variety of communication methods, both active and passive, employed via the Internet (for example, email, 'chat', and video conferencing). It encourages academic debate around the implications in social terms of the Internet as a communication media, and as a means of building community.

The unit examines non-linearity in relationship to hypertexts and hypermedia. It explores the concept of designing for the web in terms of cross-platform, cross browser, browser oriented, user controlled, audience-related design.

The student will use the Internet to examine a range of communications methods, and explore these both in practical and discursive terms.

orking as part of a small group, they will then use these methods as a research and communication tools as part of producing content for the production of a series of web pages, which will form part of a 'community' web site for themselves and their peers.



Syllabus


Learning Outcomes

On completion of this unit the student will be able to:

- Demonstrate an understanding of the Internet as a communication media, and as a means of building community,
- Demonstrate some awareness of how to manage, and how to convey, information.
- Demonstrate an understanding of interactive structures and their implementation.
- Show some awareness of design constraints, and related issues.
- Demonstrate the ability to work as a member of a team.
- Demonstrate the ability to project manage effectively
- Demonstrate familiarity with a range of software essential for producing and receiving Internet-delivered interactive multimedia




Teaching and Learning Methods
This unit is studio based, with an emphasis on responsive, student-centred experiential learning (including peer group learning).

- A range of teaching and learning methods are utilised, as identified below. Workshops will provide the technical skills necessary for the student to participate in a variety of Internet-based communications, and to embark on the production of an interactive web site.

- The production and submission of the group work consisting of a series of web page and project log; and a personal statement detailing individual contribution to group (weighting 100%).



Assessment
Assessment criteria include:
- Quality of research; understanding of communication” and community”; navigation, structure and 'usability'; effective group working; progress; and the technical learning and effectiveness.



Indicative Reading
Students will be expected to engage fully in on-line research activities, facilitated through the digital environment that supports Interactive Multimedia (at www.newmediahull.net).

Barratt, N, The State of the Cybernation, Kogan Pale, 1996
Berger, P & Luckmann, T, The Social Construction of Reality, Penguin Books, 1967
Blackburn, Simon, Spreading the Word, Oxford University Press, 1984
Bolter, J, Turin's Man Western Culture in the Computer Age, Pelican, 1984
Bolter, J, Writing Space: the Computer, Hypertext and the History of Writing, Lawrence Erlbaum, 1990
Ecco, Umberto, Travels in Hyperreality,Picador (London), 1987
England, E, Finney , A., Managing Multimedia, Addison Wesley, 1998
Landow, George, Hypertext,, John Hopkins University Press, 1992
McLuhan, Marshall , Understanding Media, Routledge, 1964
McAleese, Ray (ed), Hypertext Theory into Practice, Intellect/Blackwell, 1989
Malden, MA , The Internet and Society, polity press, 2000
Nelson, Theodor , Computer lib, Tempus Books of Microsoft Press, 1987
Pemberton, Lyn, Shurville, Simon, ed, Words on the Web: Computer Mediated Communication, Intellect, 2000

Technical Reading (latest versions ), Software Manuals, On-Line Documentation
Relevant Quickstart Guides